April
On The Horizon:
Stay informed and plan with confidence. Take a look at important dates, company initiatives, and events, to stay aligned and prepared.
April
13-17
CFET Training
April
21
Tech Talk Webinar:
Power & Performance: Mastering Amp Draws, Lubrication, & Electrical Diagnotics.
April
30
Accounting Q&A Session
1:00PM EST
An Update From The CEO
Jason Pritchard
CEO
As we move further into the year, I continue to be energized by the momentum across the Fitness Machine Technicians network. What makes this brand special isn’t just the service we provide — it’s the collective effort of franchise owners, technicians, and our support team working together to build something meaningful in every market we serve.
Over the past several weeks, our team has focused on strengthening the foundation that supports your success — building industry relationships, exploring new partnership opportunities, and enhancing the tools and resources available to our franchise owners.
In this edition of The Memo, you’ll see highlights from industry events, recognition of franchisees delivering strong results in their markets, and a look at what’s ahead for the network.
Thank you for the work you do every day to represent the Fitness Machine Technicians brand.
Operations Updates
Raquel Hunter
Director of Operations, FMT
Vice President of Operations: Carlos Gordils
Please join us in welcoming our newest team member Carlos to the Main Line Brands family!
March Franchisee
Field Visits
Our Ops team has been visiting franchisees nationwide, collaborating in-market to share best practices, support growth strategies, and strengthen performance through hands-on partnership and real-world insights.
HFA Industry Show Update
Michael, Jason, and Carlos attended the HFA show, where they connected with customers, partners, and top manufacturers to strengthen relationships and support franchisees with better service efficiency moving forward.
MyOutDesk Administrative Assistance
Elevate your operations with MyOutDesk! MyOutDesk can provide you with a virtual team to help with task susch as Administrative Support or Accounting & Bookkeeping.
Checkr: Background Screening Partner
Hire with confidence this season. Checkr provides fast, reliable background screenings at exclusive franchisee pricing to help you protect your customers, strengthen trust, and onboard top talent quickly.
CareerPlug Hiring Resources
Upgrade your recruiting strategy with CareerPlug’s expert video series. Learn how to attract better candidates, streamline communication, and optimize your hiring process for stronger results.
Facility Mgt Networking & Events (IFMA)
Discover IFMA, the global association supporting facility management professionals responsible for maintaining high-performing buildings and workplaces.
2026 Annual Conference Announcement
The wait is over! Our 2026 Conference destination has been announced, and it's beautiful St. Louis! Click the button below to learn more!
Finance & Accounting Updates
Tamara Michalec
Controller
Webinar Q & A Series
We’re excited to announce that on April 30th, we will host our next “How-To” webinar as part of our Q&A Session series.
Monthly Reporting for FBC's
Did you know you can automatically email monthly reports to your FBC and Accounting team?
Marketing Updates
Nakia Medlin
Vice President of Marketing
Scorpion Transition Update
We’re excited for the momentum we've gained around the transition from Ignite to Scorpion. Take a look at key details around the transition to ensure you are fully informed and know what's next.
Marketing Roundtable - Weekly Support
Thursdays - 1PM ET
Join live weekly sessions to ask questions, understand the transition timeline, and gain clarity on media planning and the updated marketing team structure.
MLB MATRIX Is Launching for FMT
As announced during the recent town hall we are preparing to launch a new Marketing Automation & Technology Integration System. Onboarding will start soon.
Action Item: Ignite Billing Cleanup
Ignite balances must be paid ASAP. New websites and paid media are scheduled to go live soon. Franchisees with outstanding Ignite account balances will not have a live website or be able to run paid media. If you have questions regarding your balance or need support, please contact Ignite to ensure everything is resolved as quickly as possible.
Q2 Marketing Playbook Now Available
The Q2 playbook is now available. to help drive local growth, strengthen execution, and keep franchisees aligned with the national strategy.
March Leaderboard - Google Reviews
Celebrating the momentum across our network. Each month, we highlight the franchisees leading the way in growth — recognizing the teams setting the pace and raising the bar.
Because when one grows, we all grow.
This leaderboard shows the total increase in number of Google Reviews for the month of March:
New Franchisees
Leonard Ash
Eastern Connecticut
Frank Maduro
Western Connecticut & Long Island, New York
Team Member Spotlight:
We love to shine a light on the people who power Fitness Machine Technicians. From the field to the front office, this feature highlights the dedication, leadership, and impact our team members bring to the brand every day.
Because our success is built by the people behind it.
Angelina Coffey
Financial analyst
I’ve lived almost my whole life in Western North Carolina. Born in Asheville and went to College in Boone at Appalachian State University. I have my Associate’s in Biology, Bachelor's in Business Administration in Accounting and my Master's in Accounting. I worked 2 years at a public Accounting firm doing audit work before I found Main Line Brands.
What is random fun fact about yourself?
I currently own over 100 pairs of shoes.
What's your favorite hobby?
Aerial skills.
What'd a quote you live by?
Always give it your all! If you fail, you can live with the fact you tried.
What do you like best about your job?
I like the people I work with and the one-off projects as they give a sense of accomplishment!
What is your go-to comfort food?
My go to comfort food is anything with pasta!
What is something people would be surprised to learn about you?
I once crashed my car so badly on the back mountain roads between Boone and Asheville that the car blew up.
Contact Your Franchise Marketing Support Specialist
Have a request, idea, or need support? Our marketing team is here to help. Whether you’re launching a promotion,
building local awareness, or looking for creative assets, we’re ready to partner with you and bring it to life.
Reach out anytime — we’re here to support your growth.
Tara Barrett
Franchisee Enablement Manager
Kelly Wollinger
Franchise Marketing Support Specialist
Jaria McGhee
Franchise Marketing Support Specialist